Google Ads for Restaurants | Nearby Targeting
The most decisive factor in restaurant advertising is distance. When a user searches “restaurant near me,” precise geo-targeting and meal-time scheduling directly boost conversion.
Nearby targeting comes first
Spending budget outside the restaurant’s realistic service radius is wasteful; geo-targeting should define the right radius.
Meal-time scheduling improves conversion
Increasing ad intensity around lunch and dinner hours aligns with the user’s in-the-moment decision behavior, driving higher conversion.
How we start. We first discuss your menu, service area, and reservation/ordering system. Reach out via the contact page.
Frequently Asked Questions
Which conversion action should be tracked?
Online reservation or order; if you take phone reservations, call-focused ads are a better fit.
Should menu images be used in ads?
Yes — appetizing food imagery directly increases click-through rate.
Is Instagram necessary?
Yes — food photography shares well, making Instagram a valuable complementary channel for restaurants.
How do I work?
Work-hour packages
Tell me about your website and what you need on WhatsApp or by phone; we agree on a work block of somewhere between 5 and 40 hours and I start doing what is needed. What you get is not a calendar window — it is net working hours spent directly on your business. I can use 40 hours working three days straight, or deliberately spread it out and finish it over a year — whatever the work calls for. I do not spend my time estimating how long something will take, I spend it doing the work; every hour I spend has a lasting result on your site. We keep going for as long as you find it useful.
Why not monthly?
Is 40 hours a week?
On a fixed monthly fee both sides are watching the wrong thing: you watch a fixed cost, the other side watches how many more contracts like this they can line up. Working by the hour puts us both in front of the same thing — the real value of the work that got done. I know not having an upfront answer to "how much will this cost in total?" is the natural cost of this model. But instead of paying a fixed fee for months to a setup that is not producing results, you only pay for the qualified time spent on your work — and you see exactly where that time went, start to finish. That is why my clients keep coming back.