Mobile App Company Google Ads | Portfolio-Focused
Demand for a mobile app development company is usually project-based and one-off — a business wants their own app built. That’s a different dynamic than subscription-driven SaaS selling.
A reference portfolio is the strongest persuasion tool
In this decision, the client wants to see what apps the company has already built. Clicks arriving without a portfolio page are lost to a lack of trust — screenshots and short descriptions of built apps are decisive.
A quote request is the right conversion target
Targeting “buy now” directly makes no sense in this project-based service. A quote request form or a preliminary consultation request is a realistic, measurable conversion target.
How do we start? First we discuss which industries and app types you have experience in. You can reach me from the contact page.
Frequently Asked Questions
Should iOS and Android development be marketed separately?
Usually not, most projects cover both; but if you have platform-specific expertise, highlighting it can be a differentiator.
Should I share a price range?
Project-based pricing varies so much that “free project assessment” is a safer call to action than a fixed number.
Which conversion action should be measured?
A project quote request form; the first step in this sector is usually a needs-analysis conversation.
How do I work?
Work-hour packages
Tell me about your website and what you need on WhatsApp or by phone; we agree on a work block of somewhere between 5 and 40 hours and I start doing what is needed. What you get is not a calendar window — it is net working hours spent directly on your business. I can use 40 hours working three days straight, or deliberately spread it out and finish it over a year — whatever the work calls for. I do not spend my time estimating how long something will take, I spend it doing the work; every hour I spend has a lasting result on your site. We keep going for as long as you find it useful.
Why not monthly?
Is 40 hours a week?
On a fixed monthly fee both sides are watching the wrong thing: you watch a fixed cost, the other side watches how many more contracts like this they can line up. Working by the hour puts us both in front of the same thing — the real value of the work that got done. I know not having an upfront answer to "how much will this cost in total?" is the natural cost of this model. But instead of paying a fixed fee for months to a setup that is not producing results, you only pay for the qualified time spent on your work — and you see exactly where that time went, start to finish. That is why my clients keep coming back.