OĞUZ EROLADS & AI
Google Ads

Intercity Freight Google Ads | Route-Based

1 min read18 August 2026

Intercity freight searches usually name two cities — “Istanbul Ankara freight”. That specificity calls for route-based ad groups; a generic “intercity freight” keyword doesn’t fully address that intent.

Delivery time sets clear expectations

Users usually want to know when they’ll receive their shipment. Giving a real timeframe instead of a vague “fast delivery” builds trust and makes expectations easier to manage.

Shipment tracking is a competitive edge

Companies offering visibility into where a shipment is are perceived as more reliable than those that don’t — this feature should lead in the ad.

How do we start? First we discuss which routes you serve. You can reach me from the contact page.

Frequently Asked Questions

Do I need a separate ad group per route?

Yes for the highest-demand routes; low-volume routes can be grouped together generally.

Which conversion action should be measured?

A phone call or a quote request form; shipment details usually get clarified in conversation.

If I also handle B2B freight, should it be marketed separately?

Yes, commercial freight carries a different customer profile and may need an extra channel like LinkedIn.

WHAT YOU CAN ASK FOR

How do I work?
Work-hour packages

Tell me about your website and what you need on WhatsApp or by phone; we agree on a work block of somewhere between 5 and 40 hours and I start doing what is needed. What you get is not a calendar window — it is net working hours spent directly on your business. I can use 40 hours working three days straight, or deliberately spread it out and finish it over a year — whatever the work calls for. I do not spend my time estimating how long something will take, I spend it doing the work; every hour I spend has a lasting result on your site. We keep going for as long as you find it useful.

WORK BLOCKS

Why not monthly?
Is 40 hours a week?

On a fixed monthly fee both sides are watching the wrong thing: you watch a fixed cost, the other side watches how many more contracts like this they can line up. Working by the hour puts us both in front of the same thing — the real value of the work that got done. I know not having an upfront answer to "how much will this cost in total?" is the natural cost of this model. But instead of paying a fixed fee for months to a setup that is not producing results, you only pay for the qualified time spent on your work — and you see exactly where that time went, start to finish. That is why my clients keep coming back.

5hours300€ + VAT60€ per hourChoose this block
10hours500€ + VAT50€ per hourChoose this block
20hours800€ + VAT40€ per hourChoose this block
40hours1,400€ + VAT35€ per hourChoose this block