Source: https://oguzerol.com/en/performance-max-ads/ [ View full size](https://oguzerol.com/gorseller/hizmet-kapaklari/performance-max-reklamlari-seri-v1-en.webp) # Performance Max Ads | PMax Setup and Management [Oğuz Erol](https://oguzerol.com/en/about-me/) | 2 min read My PMax setup service prepares goals, measurement and assets before launch. For industrial and B2B businesses, I structure around qualified enquiries rather than form volume alone. Deliverables include a setup plan, campaign settings, asset/URL mapping and launch checks. Scope and working arrangements are defined in writing; use the [contact page](https://oguzerol.com/en/contact/). ## What is delivered? | Work | Deliverable | Acceptance check | | --- | --- | --- | | Conversion plan | Primary/secondary action mapping | Spam or clicks are not counted as sales | | Assets | Message, visual, video and page mapping | Claims match the destination | | Campaign scope | Country, language, budget, brand and URL decisions | Out-of-scope pages reviewed | | Launch | Settings record and initial monitoring plan | Test evidence and rollback information | ## What would delay launch? Technical ability to create a campaign does not establish readiness. Incorrect counts, a broken form or enquiries the sales team cannot classify need attention first. PMax is not mandatory for every new account. Product advertisers need feed checks; service businesses need a meaningful enquiry definition. I separate asset groups by real needs; increasing their number alone does not establish quality. Automatically generated material is reviewed before launch. ## What is measured afterwards? Lead quality, brand/non-brand demand and business outcomes are reviewed together. Ongoing tests and improvements are defined separately under [PMax optimisation](https://oguzerol.com/en/performance-max-optimization/). For the concept, read the [PMax guide](https://oguzerol.com/en/what-is-performance-max/). ## Frequently Asked Questions ### Does setup include ongoing management? Initial acceptance and the duration and tasks of continuing management are separate items in the proposal. ### Do you guarantee sales? No. I commit to deliverables and test criteria; outcomes also depend on the offer, price, market and sales follow-up. ### What if I do not have video? Asset scope is agreed beforehand. Automatically generated video must be checked for accurate branding and messaging. [Back to top ↑](https://oguzerol.com/en/performance-max-ads/#icerik) ## You may also find these useful [What Is Performance Max | How PMax WorksPerformance Max combines all of Google's ad inventory into one campaign. How it works, what you control, what you don't control — explained simply.](https://oguzerol.com/en/what-is-performance-max/)[Performance Max Optimization | Asset and Signal QualityPerformance Max campaign optimization: asset group quality, strengthening audience signals, and a strategy for channel-level performance reporting.](https://oguzerol.com/en/performance-max-optimization/)[Google Shopping Ads | Performance Max ManagementShopping and Performance Max campaigns for your e-commerce store. Product feed, conversion tracking, and ROAS optimization, all in one place.](https://oguzerol.com/en/google-shopping-ads/) [Browse all articles →](https://oguzerol.com/en/articles/) WHAT YOU CAN ASK FOR ## How do I work? Work-hour packages Tell me about your business and what you need on WhatsApp or by phone; we agree on **a work block of somewhere between 5 and 40 hours** and I start doing what is needed. What you get is not a calendar window — it is net working hours spent directly on your business. I can use 40 hours working three days straight, or deliberately spread it out and finish it over a year — whatever the work calls for. I do not spend my time estimating how long something will take, I spend it doing the work; every hour I spend leaves a lasting result in your business. We keep going for as long as you find it useful. WORK BLOCKS ## Why not monthly? Is 40 hours a week? On a fixed monthly fee both sides are watching the wrong thing: you watch a fixed cost, the other side watches how many more contracts like this they can line up. Working by the hour puts us both in front of the same thing — the real value of the work that got done. I know not having an upfront answer to "how much will this cost in total?" is the natural cost of this model. But instead of paying a fixed fee for months to a setup that is not producing results, you only pay for the qualified time spent on your work — and you see exactly where that time went, start to finish. That is why my clients keep coming back. 5hours300€ + VAT60€ per hour[Choose this block](https://wa.me/905496546489?text=Hi%2C%20I%27d%20like%20info%20about%20the%205-hour%20work%20block.) 10hours500€ + VAT50€ per hour[Choose this block](https://wa.me/905496546489?text=Hi%2C%20I%27d%20like%20info%20about%20the%2010-hour%20work%20block.) 20hours800€ + VAT40€ per hour[Choose this block](https://wa.me/905496546489?text=Hi%2C%20I%27d%20like%20info%20about%20the%2020-hour%20work%20block.) 40hours1,400€ + VAT35€ per hour[Choose this block](https://wa.me/905496546489?text=Hi%2C%20I%27d%20like%20info%20about%20the%2040-hour%20work%20block.)