Google Ads, Meta Ads, conversion tracking, SEO and AI visibility — what I write from client work.https://oguzerol.com/en-GBhttps://oguzerol.com/en/otel-reklam-vermeden-once-kontrol-listesi/https://oguzerol.com/en/otel-reklam-vermeden-once-kontrol-listesi/Some things need to work before you spend on ads: a checklist of eight, because if any one of them is broken the ad budget goes straight to waste.Thu, 20 Aug 2026 00:00:00 GMThttps://oguzerol.com/en/claude-cowork-mu-claude-code-mu/https://oguzerol.com/en/claude-cowork-mu-claude-code-mu/Anthropic has two agentic tools and they get confused. If you're in marketing, analysis or management, here's which one fits — with concrete differences.Thu, 20 Aug 2026 00:00:00 GMThttps://oguzerol.com/en/otel-rezervasyon-programlari/https://oguzerol.com/en/otel-rezervasyon-programlari/What a PMS, a channel manager and a booking engine each do, which brands exist, and which fits which size of property — including Turkish options.Thu, 20 Aug 2026 00:00:00 GMThttps://oguzerol.com/en/claude-ile-meta-reklam-yonetimi/https://oguzerol.com/en/claude-ile-meta-reklam-yonetimi/How to set up Meta's official connector in Claude Cowork and in Claude Code, which settings matter, and — more importantly — what not to trust it with.Thu, 20 Aug 2026 00:00:00 GMThttps://oguzerol.com/en/harness-nedir/https://oguzerol.com/en/harness-nedir/Everyone talks about the model, but what finishes the job is the harness around it. What it does, why it matters, and the three failure modes it prevents.Thu, 20 Aug 2026 00:00:00 GMThttps://oguzerol.com/en/obsidian-nedir/https://oguzerol.com/en/obsidian-nedir/Obsidian keeps your notes as plain Markdown files on your own disk. What it does, what it costs, who it suits — and the mistake most beginners make.Thu, 20 Aug 2026 00:00:00 GMThttps://oguzerol.com/en/dijital-pr-ile-ai-aramalarinda-gorunurluk/https://oguzerol.com/en/dijital-pr-ile-ai-aramalarinda-gorunurluk/Press releases, expert-comment requests, and journalist relationships are no longer just brand awareness — they decide whether AI treats you as a source.Sun, 16 Aug 2026 00:00:00 GMThttps://oguzerol.com/en/icerigi-medium-ve-linkedinde-yeniden-yayinlama-ai-icin-mantikli-mi/https://oguzerol.com/en/icerigi-medium-ve-linkedinde-yeniden-yayinlama-ai-icin-mantikli-mi/Does republishing the same article on Medium and LinkedIn help your AI visibility, or is it just duplicate content risk? Here's the real answer.Sun, 16 Aug 2026 00:00:00 GMThttps://oguzerol.com/en/reddit-ve-forumlarda-marka-otoritesi-ai-icin-neden-onemli/https://oguzerol.com/en/reddit-ve-forumlarda-marka-otoritesi-ai-icin-neden-onemli/Reddit shows up as a source in ChatGPT and Perplexity answers surprisingly often. I explain why, real engagement vs. fake, and where to start.Sun, 16 Aug 2026 00:00:00 GMThttps://oguzerol.com/en/ses-kaydini-yapay-zekaya-okutma/https://oguzerol.com/en/ses-kaydini-yapay-zekaya-okutma/Record with your phone's own recorder, transcribe locally with Whisper on your computer: which model, why not the cloud, Turkish accuracy, and tips.Wed, 12 Aug 2026 00:00:00 GMThttps://oguzerol.com/en/ajans-mi-freelancer-mi-ise-alma-sureci-nasil-isliyor/https://oguzerol.com/en/ajans-mi-freelancer-mi-ise-alma-sureci-nasil-isliyor/I compared agency and freelance AI consulting on contracts, communication, delivery guarantees, and termination terms — before you have to choose one.Tue, 04 Aug 2026 00:00:00 GMThttps://oguzerol.com/en/ai-danismani-mi-ajans-mi/https://oguzerol.com/en/ai-danismani-mi-ajans-mi/Should you go with an AI consultant or an agency? An honest comparison covering team size, cost, continuity, and decision speed. Sized to your budget.Tue, 04 Aug 2026 00:00:00 GMThttps://oguzerol.com/en/yapay-zeka-danismanligi-ucreti/https://oguzerol.com/en/yapay-zeka-danismanligi-ucreti/Why AI consulting uses hourly billing instead of a fixed price, and what determines the rate. Learn how the scope gets locked down in the first call.Tue, 04 Aug 2026 00:00:00 GMThttps://oguzerol.com/en/kendim-mi-yapmaliyim-danisman-mi-tutmaliyim-karar-agaci/https://oguzerol.com/en/kendim-mi-yapmaliyim-danisman-mi-tutmaliyim-karar-agaci/Should you handle an AI task yourself or hire a consultant? A concrete four-question decision tree based on repetition, risk, time, and system complexity.Tue, 04 Aug 2026 00:00:00 GMThttps://oguzerol.com/en/ai-kurslari-sertifikalari-ise-yarar-mi/https://oguzerol.com/en/ai-kurslari-sertifikalari-ise-yarar-mi/Does an AI course or certificate actually help? What it can teach, what it can't, and what employers actually look at — an honest evaluation framework.Tue, 04 Aug 2026 00:00:00 GMThttps://oguzerol.com/en/kucuk-isletmede-ai-otomasyonu-karsiligini-veriyor-mu/https://oguzerol.com/en/kucuk-isletmede-ai-otomasyonu-karsiligini-veriyor-mu/AI automation doesn't always pay off. Which metrics to watch, when you'll know, and which processes should never be automated — an honest take.Tue, 04 Aug 2026 00:00:00 GMThttps://oguzerol.com/en/ucretsiz-ai-araclariyla-nereye-kadar/https://oguzerol.com/en/ucretsiz-ai-araclariyla-nereye-kadar/When is free ChatGPT or Claude enough, and when does it stop being enough? DIY it or hire a professional — a concrete framework for deciding.Tue, 04 Aug 2026 00:00:00 GMThttps://oguzerol.com/en/ai-projesi-ne-kadar-surer-2-saat-2-hafta/https://oguzerol.com/en/ai-projesi-ne-kadar-surer-2-saat-2-hafta/How long does an AI project take? Simple jobs finish in 2 hours, heavily integrated setups in 2 weeks. What actually stretches the timeline and how I estimate it.Tue, 04 Aug 2026 00:00:00 GMThttps://oguzerol.com/en/ai-ile-para-kazandiririz-tekliflerini-ayirt-etme/https://oguzerol.com/en/ai-ile-para-kazandiririz-tekliflerini-ayirt-etme/Got an AI consulting pitch? Spot the 5 red flags — guaranteed returns, unrealistically fast turnaround, upfront payment demands — and find the real consultants.Tue, 04 Aug 2026 00:00:00 GMThttps://oguzerol.com/en/kucuk-isletmeler-icin-yapay-zeka-otomasyonu-maliyeti/https://oguzerol.com/en/kucuk-isletmeler-icin-yapay-zeka-otomasyonu-maliyeti/In a small business, automation cost is set by number of processes, system fragmentation, and team readiness — a small, measurable start is smartest.Tue, 04 Aug 2026 00:00:00 GMThttps://oguzerol.com/en/asil-maliyet-kurulumda-degil-calistirmakta/https://oguzerol.com/en/asil-maliyet-kurulumda-degil-calistirmakta/An AI system needs upkeep after launch too: APIs change, data sources shift format, model behavior drifts. Who should own it, and how do you decide?Tue, 04 Aug 2026 00:00:00 GMThttps://oguzerol.com/en/danisman-cevaplari-neyi-ele-verir/https://oguzerol.com/en/danisman-cevaplari-neyi-ele-verir/How to read an AI consultant's answers: the difference between a clear answer and an evasive one, with concrete specificity and experience signals to look for.Tue, 04 Aug 2026 00:00:00 GMThttps://oguzerol.com/en/bir-ai-danismani-gercekte-ne-yapar/https://oguzerol.com/en/bir-ai-danismani-gercekte-ne-yapar/What an AI consultant actually does: analysis, setup, training, and troubleshooting — the hands-on work, and how it differs from a strategist, with an example.Tue, 04 Aug 2026 00:00:00 GMThttps://oguzerol.com/en/chatbot-yaptirmak-kaca-mal-olur/https://oguzerol.com/en/chatbot-yaptirmak-kaca-mal-olur/What does building a chatbot actually cost? Ready-made widget vs. custom build, how channel count and data sources shift the price, and how to decide.Tue, 04 Aug 2026 00:00:00 GMThttps://oguzerol.com/en/saatlik-ucretlendirmede-faturaniza-ne-gormelisiniz/https://oguzerol.com/en/saatlik-ucretlendirmede-faturaniza-ne-gormelisiniz/What an hourly AI consulting invoice should show — date, task, and time spent — why real-time tracking matters, and questions to settle before you start.Tue, 04 Aug 2026 00:00:00 GMThttps://oguzerol.com/en/claude-uzmani-tutarken-nelere-bakilir/https://oguzerol.com/en/claude-uzmani-tutarken-nelere-bakilir/What should you check when hiring a Claude expert? How to tell real Skills, Claude Code, and MCP experience apart — concrete questions and criteria.Tue, 04 Aug 2026 00:00:00 GMThttps://oguzerol.com/en/yapay-zeka-isleri-kimden-alinir/https://oguzerol.com/en/yapay-zeka-isleri-kimden-alinir/Where should you hire AI work: platforms like Upwork, an agency, or an independent expert? A comparative guide to which job size fits which channel.Tue, 04 Aug 2026 00:00:00 GMThttps://oguzerol.com/en/ainin-urettigi-icerigin-telifi-kimde/https://oguzerol.com/en/ainin-urettigi-icerigin-telifi-kimde/Copyright status of content AI generates on its own is unclear under Turkish law; the practical risk and points to watch for businesses, explained here.Tue, 04 Aug 2026 00:00:00 GMThttps://oguzerol.com/en/web-sitesine-soru-yanitlayan-bot-ekleme/https://oguzerol.com/en/web-sitesine-soru-yanitlayan-bot-ekleme/Adding a question-answering bot to your website: ready-made widget vs. custom build, the step-by-step process, and a real example from my own client work.Mon, 03 Aug 2026 00:00:00 GMThttps://oguzerol.com/en/agentic-ai-rehberi/https://oguzerol.com/en/agentic-ai-rehberi/AI agents, agentic AI, agent types, and Claude — all in one place. Explained in plain language by someone who manages 43 ad accounts with AI agents.Mon, 03 Aug 2026 00:00:00 GMThttps://oguzerol.com/en/agentic-ai-skills-vs-tools-vs-mcp/https://oguzerol.com/en/agentic-ai-skills-vs-tools-vs-mcp/If Skill, Tool, and MCP blur together for you, you're not alone. I separate the three with a comparison table and show when to use which.Mon, 03 Aug 2026 00:00:00 GMThttps://oguzerol.com/en/ai-agent-vs-agentic-ai-vs-agent-skills/https://oguzerol.com/en/ai-agent-vs-agentic-ai-vs-agent-skills/Do the terms AI Agent, Agentic AI and Agent Skills get mixed up for you? Learn the hierarchy with one diagram and clarify when to use which term.Mon, 03 Aug 2026 00:00:00 GMThttps://oguzerol.com/en/ai-ajani-vs-otomasyon-rpa/https://oguzerol.com/en/ai-ajani-vs-otomasyon-rpa/RPA works with fixed rules, an AI agent interprets context. I explain which one makes sense for which job, with clear decision criteria and worked examples.Mon, 03 Aug 2026 00:00:00 GMThttps://oguzerol.com/en/ai-ajani-vs-chatbot/https://oguzerol.com/en/ai-ajani-vs-chatbot/A chatbot answers questions, an AI agent completes the task end-to-end. A comparison table and concrete examples to help you figure out which one you need.Mon, 03 Aug 2026 00:00:00 GMThttps://oguzerol.com/en/ai-agent-vs-llm/https://oguzerol.com/en/ai-agent-vs-llm/An LLM generates and understands text; an AI agent uses tools and does the work. I explain the difference with a table and real examples of when each one fits.Mon, 03 Aug 2026 00:00:00 GMThttps://oguzerol.com/en/ai-agent-vs-workflow/https://oguzerol.com/en/ai-agent-vs-workflow/Is an n8n flow really an agent? Usually not. Clear the difference with a single question, see hybrid systems, and learn when you actually need an agent.Mon, 03 Aug 2026 00:00:00 GMThttps://oguzerol.com/en/yapay-zeka-asistani-vs-ajani/https://oguzerol.com/en/yapay-zeka-asistani-vs-ajani/Don't confuse an AI assistant with an agent: one answers, the other acts. See the difference with a table and a real example, and pick the right term today.Mon, 03 Aug 2026 00:00:00 GMThttps://oguzerol.com/en/yapay-zeka-otomasyon-rehberi/https://oguzerol.com/en/yapay-zeka-otomasyon-rehberi/Build a no-code AI agent, use ChatGPT for Excel, automate your Google Ads reports — practical, step-by-step guides from someone managing 43 accounts.Mon, 03 Aug 2026 00:00:00 GMThttps://oguzerol.com/en/ai-botlarina-robots-txt-izni/https://oguzerol.com/en/ai-botlarina-robots-txt-izni/Who owns GPTBot, ClaudeBot, CCBot, and what do they do? Check your robots.txt step by step and decide which bots to keep open or blocked.Mon, 03 Aug 2026 00:00:00 GMThttps://oguzerol.com/en/mimarlik-ofisleri-icin-yapay-zeka/https://oguzerol.com/en/mimarlik-ofisleri-icin-yapay-zeka/Speed up proposal drafts, presentation copy, supplier comparisons, and meeting follow-ups with AI; design decisions always stay with the architect.Mon, 03 Aug 2026 00:00:00 GMThttps://oguzerol.com/en/arac-kiralama-sirketleri-icin-yapay-zeka/https://oguzerol.com/en/arac-kiralama-sirketleri-icin-yapay-zeka/Car rental companies can speed up availability/price questions and pickup/return reminders with AI. Concrete methods and honest limits, right here.Mon, 03 Aug 2026 00:00:00 GMThttps://oguzerol.com/en/diyetisyenler-icin-yapay-zeka/https://oguzerol.com/en/diyetisyenler-icin-yapay-zeka/Dietitians can use AI for appointment reminders, client questions, and nutrition content — without handing over the medical decision. Concrete automation examples.Mon, 03 Aug 2026 00:00:00 GMThttps://oguzerol.com/en/e-ticaret-siteleri-icin-yapay-zeka/https://oguzerol.com/en/e-ticaret-siteleri-icin-yapay-zeka/Automatic replies to shipping, stock, and return questions; abandoned cart reminders; product descriptions; review replies — concrete e-commerce setup examples.Mon, 03 Aug 2026 00:00:00 GMThttps://oguzerol.com/en/mobilya-dekorasyon-magazalari-icin-yapay-zeka/https://oguzerol.com/en/mobilya-dekorasyon-magazalari-icin-yapay-zeka/AI for furniture stores: automatic answers for stock, size, and delivery questions, order tracking messages, catalog copy generation. Remote, hourly setup.Mon, 03 Aug 2026 00:00:00 GMThttps://oguzerol.com/en/kuyumcular-icin-yapay-zeka/https://oguzerol.com/en/kuyumcular-icin-yapay-zeka/AI for jewelers: automatic price updates by live gold rate, WhatsApp stock-and-model replies, social media captions. Concrete setup examples.Mon, 03 Aug 2026 00:00:00 GMThttps://oguzerol.com/en/fotografcilar-icin-yapay-zeka/https://oguzerol.com/en/fotografcilar-icin-yapay-zeka/AI for photographers drafts replies to price/availability questions, shoot reminders, and proposal drafts — the shooting and retouching decisions stay yours.Mon, 03 Aug 2026 00:00:00 GMThttps://oguzerol.com/en/psikolog-koc-danismanlar-icin-yapay-zeka/https://oguzerol.com/en/psikolog-koc-danismanlar-icin-yapay-zeka/AI for psychologists, coaches, and consultants: appointment reminders, intake forms, content — automation that never touches client confidentiality.Mon, 03 Aug 2026 00:00:00 GMThttps://oguzerol.com/en/kargo-lojistik-firmalari-icin-yapay-zeka/https://oguzerol.com/en/kargo-lojistik-firmalari-icin-yapay-zeka/AI for shipping and logistics companies: shipment status, delivery notifications, complaint routing, and weekly shipment report automation — with concrete examples.Mon, 03 Aug 2026 00:00:00 GMThttps://oguzerol.com/en/muhasebe-programi-kullanan-kobiler-icin-yapay-zeka/https://oguzerol.com/en/muhasebe-programi-kullanan-kobiler-icin-yapay-zeka/For SMEs on Logo, Mikro, Netsis, Paraşüt: invoice reading, payment reminders, cash flow summaries. Cuts admin load without replacing your accountant.Mon, 03 Aug 2026 00:00:00 GMThttps://oguzerol.com/en/toplanti-kaydindan-otomatik-rapor-ve-aksiyon/https://oguzerol.com/en/toplanti-kaydindan-otomatik-rapor-ve-aksiyon/How I turn a meeting recording into a transcript, summary, and action list, step by step — with a real example and the risks to watch for.Mon, 03 Aug 2026 00:00:00 GMT